NBA legend Michael Jordan didn't hold back on young players looking to create their own logo or start their own brand.
The NBA is kicking off the 2025-26 season with a brand-new tradition, one that will literally shine on the court. For the first time in league history, award winners from the previous season will wear ...
Michael Jordan discussed issues plaguing current signature sneaker logos for NBA players during his segment on NBC.
Michael Jordan didn't put the brand before the work.
During Game 1 of last season's NBA Finals, complaints quickly arose online that there was nothing on the court in Oklahoma City to identify it as a Finals game — it looked exactly like the court from ...