It feels premature to talk about the “good old days” of search engine optimization. But as anyone who has performed a search ...

SerpApi provides real-time structured access to public search engine results. Founded in 2017 by Julien Khaleghy, the company ...

AI writing tools like ChatGPT and Claude have changed how we create content. And with that change comes a new problem: how do you tell if something was written by AI? More importantly, how do you make ...

A company turns a dial on a product used by millions and destabilizes their minds. That is essentially what happened at OpenAI this year.

Bing’s new grouped “Sponsored results” format could drive higher unintentional ad engagement by blending paid listings more ...

Citations and placement in AI answers are turning into the visibility signals that decide who enters the final click.

Google's latest Gemini upgrade moves voice closer to a central interaction mode for Search, adding a new wrinkle to SEO.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google updated its search documentation to state that ...

Learn how Google File Search in the Gemini API makes RAG simple, with file uploads, knowledge bases, Firebase, Clerk, and clear pricing for apps ...

Google’s new Developer Assistant lets advertisers and developers use plain language to generate, run, and export Google Ads ...

Today marks the 22nd anniversary of when I started this site, the Search Engine Roundtable. I was 23 years old when I started ...