There are lots of well-crafted, wide-ranging, all-inclusive marketing definitions. A sampling: American Marketing Association (AMA): "Marketing is the process of planning and executing the conception, ...

Bill C-9, also known as the Combatting Hate Act would create new Criminal Code offences targeting hate-motivated intimidation and interference with religious and cultural institutions.

Silverback Digital Marketing has announced a new series of methodological updates to its mobile app development framework, reflecting the ongoing evolution of mobile environments and the increasing ...

Influencer marketing is evolving fast, with consumers demanding entertaining, authentic and participatory content. This shift is reshaping the beauty category and opening the door for unexpected ...

After a product is fully developed and offered at a competitive price, it must be delivered to an identified target audience. The place element of the marketing mix is where product production and ...

The wilful promotion of hatred is rarely prosecuted but remains one of the most politically controversial laws in Canada ...

What does a high-performing marketing team look like to you? My strongest example is spearheading Deliveroo’s international ...

As brands double down on experiential, BTL’s metrics, credibility and attribution struggle to keep pace. Can AI, identity ...

San Francisco has filed the first government-led lawsuit against ultra-processed food manufacturers in the US, an issue with ...

In an important development, the Supreme Court on Thursday (December 11) observed that once premises fall within the definition of “public premises” and a tenancy is legally ...

The city of San Francisco claims companies like Kraft Heinz and Oreo-maker Mondelez knew their products were making consumers ...

The company's latest funding announcement caps off a year of tailwinds that propelled growth for home equity investment platforms and related lending products.