GM's electrification strategy faces challenges, with slower BEV demand, battery issues, and a shift in battery technology, impacting profitability and production timelines. Despite setbacks, GM's ...

DETROIT — General Motors will drop the name "Ultium" for its electric vehicle batteries and supporting technologies after spending years promoting the brand as it rethinks its EV and battery ...

General Motors is shaking up its electric vehicle strategy once again. Despite bumper EV sales in 2024, the US automaker told investors yesterday that it will stop branding its batteries under the ...

As part of a broader move towards all-electric powertrains, GM launched the Ultium brand as a means of identifying its proprietary EV battery and EV motor technology. Now, however, it looks as though ...

Operations will Utilize Li-Cycle’s Patented Spoke Technology and will be Located On-Site at Ultium Cells’ Plant in Warren, Ohio Leverages Li-Cycle’s Existing Long-Term Agreement to Process Ultium ...

General Motors will not own a stake in the Ultium Cells battery plant in Lansing after all. On Monday, GM said it will sell back its investment in the plant, which has not yet opened, to its Ultium ...

General Motors is preparing to pull the plug on the Ultium branding for its EV batteries and related components, reports CNBC. The components themselves will remain the same, but the Ultium name will ...

SPRING HILL, Tenn. (WKRN) — Changes to the electric vehicle market will once again shake up some Spring Hill jobs. A spokesperson for General Motors told News 2 that the company “is realigning EV ...

Honda currently only has one electric vehicle in its line-up, which is theGM Ultium-based Prologue crossover. This is part of a short-lived joint venture between the two automotive groups, which helps ...

General Motors is betting that a new chemistry, lithium manganese rich batteries, can do for electric pickups and SUVs what ...

GM will drop the name "Ultium" for its electric vehicle batteries and supporting technologies after spending years promoting the brand. The company said the batteries and technologies will remain but ...

DETROIT — General Motors will drop the name “Ultium” for its electric vehicle batteries and supporting technologies after spending years promoting the brand as it rethinks its EV and battery ...