LinkedIn’s updates help B2B marketers reach buyers earlier with faster creative workflows, smarter targeting, and stronger ...
Aesthetic Embassy, the agency Vinogradova founded, operates more like a consulting firm than a traditional event planner.
Channel99, the first AI-powered decision engine for B2B marketers, has introduced functionality that leverages its industry leading account identification to create high performing B2B audiences with ...
B2B marketers are under constant pressure to prove performance, but it isn’t always an easy task. Many struggle to connect ...
At B2B Marketing, we believe that becoming a commercial marketer is imperative to ROI success. Which is why we have outlined ...
The influencer marketing playbook has long been written for consumer brands. Beauty tutorials on YouTube, unboxing videos on ...
"Joining Expedia Group allows us to combine Expedia's global reach and extensive partnership network with the unique platform of curated museums, attractions and experiences we have built in the last ...
Traditional marketing automation is rules-based: send an email when a prospect downloads a white paper, retarget them after a webinar. Agentic AI goes much further. It can reconfigure strategies in ...
CMO Kim Storin details how the brand approaches media and measurement for a global effort centered on the intersection of ...
In a buyer-led world defined by AI, trust has become the driver of early buyer preference and long-term revenue.
Lemon Seed Marketing, a leading branding and marketing agency for the home service industry, has been named to the 2025 Inc.